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Friday, May 07, 2010

In Loving Tribute To Jean LeMoin

I usually don't repost things I recieve, but this was an important notice from the MCA Team that deserves all the honor and respect I can give.

Jean LeMoin
1956 - 2010

Dear Colleagues and Friends,


It is with great regret that we announce the loss of MCA's founder and president Jean LeMoin, who passed away suddenly on May 3, 2010. A true trailblazer in the communications field, Jean founded MCA in 1983 as a one-woman shop and grew it into a highly respected boutique agency specializing in the global semiconductor, flat-panel display and microelectronics industries.

Jean launched MCA with an initial focus on semiconductor equipment and materials - one of the first agencies to do so - drawing on her marketing communications experience in the industry to build her client base. Over nearly three decades, Jean and MCA have influenced the industry outlook on many important subjects, launching game-changing technologies and creating new opportunities for outreach and dialogue. In 1994, VLSI Research Inc named her to its Chip Industry Hall of Fame for "pioneering the concept that a PR agency is a mechanism for managing a company's image across a broad front… creating an image that is cohesive with the media, customers, and the financial community." This vision remains a hallmark of MCA's approach.

A believer in giving back to the community, Jean sat on the boards of several industry associations, as well as such non-profits as Ronald McDonald House, the Support Network for Battered Women and Rubicon - organizations to which she also donated agency time in order to help reach those in need.

Those of us who knew and worked with Jean will remember many things about her - her keen mind and technology savvy, her love of the arts and good books, her affinity for Oprah and chocolate, her humorous stories about her exploits with best friend and life partner Kevin McCoy, how she always drank Diet Coke from a wine glass and never put croutons on her salad… Jean was a unique and fascinating personality, and the mark she has left on the communications profession, and our lives, is indelible.

To honor her memory, the Jean LeMoin Women in PR Scholarship has been created to enable a deserving student seeking a career in public relations or communications to pursue her dream. As a respected mentor to young PR professionals throughout her career, Jean's wish was for this effort to continue on. If you are interested in making a donation, please send your contribution, payable to The Jean LeMoin Women in PR Scholarship Fund, to MCA, 2119 Landings Drive, Mountain View, CA 94043.

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